Our client, Klay European Tiles & Facades, had tripled revenue in three years but was limited by disconnected business systems. Marketing, distribution, finance and inventory lived across ActiveCampaign, ShipStation, MYOB and Excel. That meant duplicated effort, human error and long processing times. Klay asked BlueRock Digital for help - here's how we delivered transformational business growth.
The challenge: Manual systems holding Klay back
- Inefficient order processing: entering a single order took about 23 minutes.
- Siloed data and poor visibility: quotes, invoices and stock levels didn’t sync, so staff had to verify stock physically.
- No reliable profitability tracking: batch and inventory traceability were weak.
- Unsuitable ERP options: large ERP systems were costly, slow to implement and offered poor ROI.
Klay needed a fit-for-purpose inventory management system for small business. A stock management system for small business that would connect to finance, scale for growth and be quick to implement.
BlueRock Digital’s approach: Practical selection and fast implementation
BlueRock Digital led a problem-first program to deliver a stock management system for small business that actually solved Klay’s day-to-day pain points. This process culminated in the implementation of Cin7 .
- Discovery workshops: we ran workshops on CRM, finance and inventory to map current processes and priorities.
- Objective vendor shortlisting: using a scoring method aligned to Klay’s needs, we assessed options and recommended the solution that best integrated with Xero and delivered the required inventory controls.
- Data migration and go‑live planning: BlueRock audited Klay’s data and migrated only what was needed, keeping the implementation tight and low-risk.
- Training and support: we delivered hands-on training and ongoing support, plus roadmapping for future features such as a customer B2B portal.
David Marks, General Manager at Klay, said of the project: “I’ve been involved with other major tech implementations… The Cin7 implementation was really straightforward. We’re not a complicated business.” He also praised our role: “They held our hand through the assessment process and led us to the right solution.”
Results: Real improvements from a practical inventory system
Cin7 is an inventory management system that works well for small business. It transformed Klay's operations and delivered immediate benefits.
- Order time reduced from 23 minutes to under 5 minutes.
- Accurate stock visibility. Batch tracking now supports traceability and quality control.
- Seamless finance integration. Direct invoicing that syncs with Xero eliminated duplicate entries and reduced errors.
- Actionable reporting. Profit-by-salesperson and low-stock reports help the team make smarter purchasing and sales choices.
- Improved customer experience.
David highlighted the practical ROI: “The time efficiencies from the system are the biggest return on investment.”
Why it worked for Klay
- Problem-first, not product-first: BlueRock focused on Klay’s real operational blockers, then recommended the right stock management system for small business.
- Commercially sensible: recommendations balanced capability, cost and implementation risk to protect ROI.
- End-to-end delivery: from workshops to migration, training and ongoing support, BlueRock owned the outcome.
Ask our Digital Consultants about Inventory Management Software
If your business has outgrown spreadsheets and disconnected systems, BlueRock Digital can help you choose and implement an inventory management system that reduces admin, improves stock accuracy and supports growth. Want us to run a short discovery workshop for your team? Get in touch via the form below.
